Content Marketing Manager
Gibraltar / Malta / Isle of Man
Reports to: Head of Brand & Communications
Department: Marketing
Type of Position: Full Time
KEY RESPONSIBILITIES
• Develop excellent copy, messaging and social media content at a corporate and product level
• Ownership and creation of content calendars (PR, newsletters, social media, blogs, news)
• Manage press releases, editorials, and interview opportunities with journalists and various media publications
• Planning, managing and reviewing website content and updates
• Tracking and analysing content performance and delivering content and social media reports
• Coordinate with external agencies to ensure deliverables are clearly communicated and met
• Create and drive the brand’s personality through a consistent tone of voice
• Continuously look for ways to improve our creative copy and social media presence – make us stand out as the best in the industry!
KEY SKILLS
• Creative storyteller with excellent written and verbal communication skills
• Strong editing and proofreading skills with a sharp eye for detail
• Exceptional organizational and project management skills with an ability to manage overlapping deliverables
• Hands-on experience conceptualizing and creating content for various marketing channels
• Experience building content and social media calendars
• Ability to think creatively and passionate about producing high-quality content
• Experience with preparing and editing press releases and working with PR agencies and journalists
• Fluent native-level knowledge of English, written and spoken
REQUIREMENTS
• 5+ years’ experience in content management, PR or copywriting role
• Ability to work in a fast-paced environment
• Understanding of slots and casino games is a must have
• Interest in the iGaming industry and able to identify trending topics